SEO Specialist | eRetailers
eStoreLabs
Fecha: hace 2 días
ciudad: Tijuana, Baja California
Tipo de contrato: Contratista

eStoreLabs is a data-driven eCommerce powerhouse with strategic advisory capabilities. As an agile-oriented eCommerce company, we serve global enterprises and help build online sales for brands. We provide measurable results through performance-based strategies. eStoreLabs is committed to employee development and fostering a positive work atmosphere.
Role Description
Role Description
- Conduct in-depth keyword research tailored to Amazon and other FMCG US eCommerce platforms (e.g., Walmart, Kroger, Target, Instacart).
- Optimise product listings and brand storefronts on Amazon, ensuring best practices in titles, bullets, A+ content, and backend keywords.
- Monitor and improve organic visibility and ranking of product pages on eRetailers platforms using SEO tools and internal analytics.
- Perform competitive analysis and identify SEO opportunities across eRetailer platforms, specific to various US e-Retailers (beyond Amazon).
- Collaborate with content, design, and client teams to implement SEO strategy aligned with campaign/optimisation project goals.
- Track, report, and analyse performance KPIs for SEO activities - organic traffic, keyword movements, conversions. Be able to draw data-based SEO recommendations, identify gaps/improvement areas and suggest corrective plans to the internal team and the client.
- Stay updated on algorithm changes on Amazon and emerging US marketplace trends.
- Support clients with strategic SEO recommendations and performance reviews.
- Collaborate with syndication and PIM/DAM teams to ensure consistency and SEO-friendliness across touchpoints.
- Knowledge of diverse SEO tools and capabilities within eRetailers platforms, most used in the US marketplace, to deliver best-in-class SEO practices
- 3–5+ years of SEO experience, including eCommerce SEO (Amazon focus essential, but preferred beyond).
- Advanced English level - at least C1
- Solid understanding of Amazon A9/A10 algorithm mechanics and ranking factors.
- Hands-on experience with tools like Helium 10, Jungle Scout, DataHawk, or similar e-Retailers-focused platforms.
- Strong skills in keyword research, content optimisation, on-site SEO, and metadata structuring.
- Experience with analytics platforms: Google Search Console, Google Analytics, Amazon Brand Analytics.
- Understanding US market trends and consumer behaviour in digital commerce. Combined with creative thinking and the ability to draw inspiration from immediate (direct) and indirect competition/categories.
- Proven track record of delivering measurable SEO results for eCommerce or CPG/FMCG brands.
- Strong presentation skills for internal and client–facing meetings
- Good analytical and project management skills
- Nice to have:
- Experience with SEO across other US marketplaces (Walmart, Target+, Instacart, etc.).
- Familiarity with syndication and PIM/DAM teams to ensure consistency and SEO-friendliness across touchpoints.
- Familiarity with digital shelf analytics and share-of-voice tools (e.g., Profitero, Clavis, Edge by Ascential). Commerce IQ knowledge is a plus.
- Exposure to content syndication systems (like Salsify, Syndigo).
- Basic knowledge of HTML/CSS and technical SEO auditing.
- Familiarity with tools such as SEMrush, Ahrefs, Screaming Frog, and Mongools is also preferred.
- Understanding of broader eCommerce marketing (PPC, retail media, content strategy).
- Cooperation based on a B2B contract or individual contract through the professional Deel platform for international cooperation
- 26 paid days off from service provision, plus Bank holidays as paid days off
- Opportunity to work with international brands and to participate in an exciting global project
- Exciting and friendly work environment
- Work in an international team without rigid corporate rules
- Training in eCommerce and development opportunities
- Performance bonus
- Shorter working day on Fridays!
- Step 1: Analysis of received applications (CVs) - at this stage, we will select the CVs which will cover most of the features we indicated in the offer, and then contact selected candidates
- Step 2: Meeting with HR (online)
- Step 3: Recruitment interview with a Region Director (online)
- Step 4: Preparing and presenting the recruitment task (online)