Retail SEO Specialist | Walmart | Amazon

eStoreLabs is a data-driven eCommerce powerhouse with strategic advisory capabilities. As an agile-oriented eCommerce company, we serve global enterprises and help build online sales for brands. We provide measurable results through performance-based strategies. eStoreLabs is committed to employee development and fostering a positive work atmosphere.

Role Description

• Conduct in-depth keyword research tailored to Amazon and other FMCG US eCommerce platforms (e.g., Walmart, Kroger, Target, Instacart).
• Optimise product listings and brand storefronts on Amazon, ensuring best practices in titles, bullets, A+ content, and backend keywords.
• Monitor and improve organic visibility and ranking of product pages on eRetailers platforms using SEO tools and internal analytics.
• Perform competitive analysis and identify SEO opportunities across eRetailer platforms, specific to various US e-Retailers (beyond Amazon).
• Collaborate with content, design, and client teams to implement SEO strategy aligned with campaign/optimisation project goals.
• Track, report, and analyse performance KPIs for SEO activities - organic traffic, keyword movements, conversions. Be able to draw data-based SEO recommendations, identify gaps/improvement areas and suggest corrective plans to the internal team and the client.
• Stay updated on algorithm changes on Amazon and emerging US marketplace trends.
• Support clients with strategic SEO recommendations and performance reviews.
• Collaborate with syndication and PIM/DAM teams to ensure consistency and SEO-friendliness across touchpoints.
• Knowledge of diverse SEO tools and capabilities within eRetailers platforms, most used in the US marketplace, to deliver best-in-class SEO practices
  
  

Requirements

• 3–5+ years of SEO experience, including eCommerce SEO (Amazon focus essential, but preferred beyond).
• Advanced English level - at least C1
• Solid understanding of Amazon A9/A10 algorithm mechanics and ranking factors.
• Hands-on experience with tools like Helium 10, Jungle Scout, DataHawk, or similar e-Retailers-focused platforms.
• Strong skills in keyword research, content optimisation, on-site SEO, and metadata structuring.
• Experience with analytics platforms: Google Search Console, Google Analytics, Amazon Brand Analytics.
• Understanding US market trends and consumer behaviour in digital commerce. Combined with creative thinking and the ability to draw inspiration from immediate (direct) and indirect competition/categories.
• Proven track record of delivering measurable SEO results for eCommerce or CPG/FMCG brands.
• Strong presentation skills for internal and client–facing meetings
• Good analytical and project management skills
• Nice to have:
• Experience with SEO across other US marketplaces (Walmart, Target+, Instacart, etc.).
• Familiarity with syndication and PIM/DAM teams to ensure consistency and SEO-friendliness across touchpoints.
• Familiarity with digital shelf analytics and share-of-voice tools (e.g., Profitero, Clavis, Edge by Ascential). Commerce IQ knowledge is a plus.
• Exposure to content syndication systems (like Salsify, Syndigo).
• Basic knowledge of HTML/CSS and technical SEO auditing.
• Familiarity with tools such as SEMrush, Ahrefs, Screaming Frog, and Mongools is also preferred.
• Understanding of broader eCommerce marketing (PPC, retail media, content strategy).
  
  

What We Offer

• Cooperation based on a B2B contract or individual contract through the professional Deel platform for international cooperation
• 26 paid days off from service provision, plus Bank holidays as paid days off
• Opportunity to work with international brands and to participate in an exciting global project
• Exciting and friendly work environment
• Work in an international team without rigid corporate rules
• Training in eCommerce and development opportunities
• Performance bonus
• Shorter working day on Fridays!
  
  

Recruitment Process

• Step 1: Analysis of received applications (CVs) - at this stage, we will select the CVs which will cover most of the features we indicated in the offer, and then contact selected candidates
• Step 2: Meeting with HR (online)
• Step 3: Recruitment interview with a Region Director (online)
• Step 4: Preparing and presenting the recruitment task (online)
  
  

Please provide your CV in English. We are looking forward to receiving your application!